365Trac

About MyAsset

Building technology that solves real problems for real businesses.

Our Story

MyAsset was born from a simple observation: businesses everywhere were losing track of their physical assets. Tools disappearing from job sites. Equipment sitting idle because nobody knew where it was. Excel spreadsheets that were outdated the moment they were saved.

We saw this firsthand in the construction industry — the shrinkage, the zero accountability, the hours wasted searching for gear that should have been easy to find. And we knew technology could fix it.

So we spent 8 years building it. Not rushing to market with a half-finished product, but getting it right — testing with real businesses, iterating on real feedback, until we had something that genuinely works.

Today, MyAsset is a complete tracking and management platform used across 27 industries — giving any business, from a 5-person trade crew to a 500-person enterprise, complete visibility and control over their physical assets.

8+ Years in Development
24 Modules Built
27 Industries Served
4 Tracking Technologies

What We Stand For

Built to Last

We don't ship features that aren't ready. Eight years of development means every module is tested, refined, and production-proven.

People First

Technology should make work easier, not harder. We design for the person on site at 6am — not just the manager in the office.

Global Ambition

Built in New Zealand, designed for the world. We're scaling internationally because the problem of lost assets exists everywhere.

What We've Built

MyAsset — a complete asset tracking and management platform with everything built in.

NFC & QR Scanning Tap or scan any asset instantly
RFID Bulk Scanning Scan hundreds of assets in seconds
GPS Live Tracking Real-time location, geofencing & alerts
Servicing & Compliance Inspections, checklists, photos & signatures
Checkout & Transfers Full accountability for every asset movement
Mobile App (iOS & Android) Everything in the palm of your hand
Reporting & Analytics PDF, Excel, dashboards & audit trails
White-Label Ready Brand it as your own at any plan level

Our Journey

2018
Identified the asset tracking gap in the construction industry. Started building.
2019–2021
Core platform development. NFC, QR code scanning, and mobile app built from the ground up.
2022–2023
RFID bulk scanning, GPS live tracking, servicing modules, and the full 24-module platform takes shape.
2024–2025
Real-world testing, supply chain established, hardware partnerships secured. Platform fully production-ready.
2026
Market launch. New Zealand first, then Australia and beyond. Reseller programme open worldwide.
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Proudly Built in New Zealand

MyAsset is headquartered in Christchurch, New Zealand. Our development team, support, and operations are all based here — building world-class technology from the South Island.

Want to See What We've Built?

Book a free demo and we'll show you the full platform in action.